About Gordana

25+ years of HR leadership experience transformed into a proven coaching methodology for executives who want more impact.

Gordana Panajotović - Executive Coach

My Story

I've spent over 25 years in HR leadership roles, from managing teams of 5 to leading strategic HR initiatives for organizations with 1,000+ employees. I've sat at the executive table, navigated organizational change, and experienced firsthand the challenges that come with positioning HR as a strategic business partner.

Throughout my career, I noticed a pattern: talented HR professionals struggling to make the leap from operational to strategic thinking. They had the skills but lacked the confidence, visibility, or strategic mindset to position themselves at the C-suite level.

That's why I became an executive coach. I wanted to help HR leaders accelerate their growth, avoid the mistakes I made, and achieve the impact they're capable of creating.

Today, I work with HR Directors, VPs of People & Culture, and aspiring CHROs who want to elevate their leadership, increase their strategic influence, and drive measurable business results.

Credentials & Expertise

Education & Certifications

  • Certified Executive Coach (ICF Accredited)
  • Master's Degree in Organizational Psychology
  • Leadership Development Certification
  • Change Management Professional (Prosci)

Professional Experience

  • 25+ years in HR leadership roles
  • Led HR for 1,000+ employee organizations
  • International HR experience (CEE, Western Europe)
  • Executive coach since 2018

Areas of Specialization

  • Strategic HR Leadership
  • Executive Presence & Communication
  • Career Advancement for HR Professionals
  • Organizational Change Management

Languages

  • English - Fluent (Business level)
  • Serbian - Native

My Coaching Philosophy

Results-Driven

Every coaching engagement starts with clear, measurable goals. We track progress and adjust strategy based on real business outcomes.

Strategic Focus

We don't just work on personal development—we focus on positioning you as a strategic business partner who drives organizational success.

Action-Oriented

Theory is important, but action creates change. Every session ends with clear next steps and accountability.

Confidential & Supportive

This is your safe space to explore challenges, test ideas, and grow without judgment. Everything we discuss remains confidential.

Let's Work Together

Ready to take your HR leadership to the next level? Book a free consultation to explore how coaching can accelerate your career growth.